Discover Your Purpose
A weekly livestream poster built to survive being scrolled past.
The brief
A recurring poster for CRMI's Sunday livestream with Ev. Robert Yewu. The brief is the hardest kind in social design: the same event, every week, without becoming wallpaper. The answer is a fixed skeleton with one loud variable — the message locks into the upper left as heavy yellow display type over a soft, desaturated photographic wash, with overlapping translucent circles adding depth without pulling focus. The practical information — Facebook Live, the channel, and the 4:00–5:00PM Sunday slot — is quarantined into a black wave at the base and a cream card at the right, so the schedule is findable without ever competing with the headline.
What it does well
- A repeatable skeleton with one variable — the weekly message
- Yellow display type over a desaturated photographic wash
- Schedule quarantined into its own card so it never fights the headline
- Designed for the Facebook feed crop first